Lost with Apple’s iPhones for 2018?
You might be asking, “What is an iPhone Xr? Why would I want that model?” Well, let’s dive right in to discuss what these phone models are and how they stack up. Let’s explore.
iPhone X models for 2018
What new models iPhones are there for 2018? Well, there are several new models this year. Here’s the rundown of these models. The new models include the iPhone Xs, iPhone Xs Max and the iPhone Xr. Yep, that’s it. No new iPhone 8. No iPhone 9. Nothing else for phones.
Let’s Talk Models
- iPhone Xs Max — This is by far the biggest iPhone X model so far. It sports a 6.5″ OLED display. It is about the same physical size as an iPhone 8 Plus.
- Pricing:
- 64GB = $1099
- 256GB = $1249
- 512GB = $1449 (really, Apple?)
- Pricing:
- iPhone Xs — This is the same size as the former iPhone X, its earlier sibling. This phone sports a 5.8 inch display, the same as earlier iPhone X.
- Pricing:
- 64GB = $999
- 256GB = $1149
- 512GB = $1349
- Pricing:
- iPhone Xr — This is a “brand new” model in the iPhone X lineup. It sports a 6.1″ sized display. It’s slightly smaller than an iPhone 8 plus. With the iPhone Xr, instead of using the more costly OLED tech, Apple has redesigned this model with a LCD screen. Unfortunately, as with most cost cutting measures, Apple has reduced the resolution by a LOT.
- Instead of resolution in the thousands, now it’s back in the hundreds at 1792 x 828. These are resolutions we’ve not seen since the iPhone 8 at 1334 x 750. Somewhat higher than the iPhone 8, yes, but this phone is a huge step backward for Apple.
- OLED has a contrast ratio of 1 million to 1 where LCD has a contrast ratio of 1400:1. This means that when viewing the iPhone Xr screen, you’re going to see that dull grey background whenever the screen is black.
- This model is also missing the following features:
- No 3D Touch
- 2 meter water resistance reduced to 1 meter
- No 512GB model.. tops out at 256GB
- No HDR display (not that this matters much as Apple has dumbed down the OLED display intentionally)
- No Dual Cameras — Single camera only
- Pricing:
- 64GB = $749
- 128GB = $799
- 256GB = $899
What it comes down to is that if you’re looking for a less expensive version of the iPhone X and you’re willing to forgo the above features, the iPhone Xr is probably what you want. Personally, I still want TouchID, which is still missing from these newest X models.
There’s nothing really new here for me to jump for joy over. These models are entirely expected as next versions, though the prices are excessively high. Seriously, $1449 for a 512GB iPhone Xs Max? That’s the price of a notebook computer which has twice the features, twice the power and twice the number of applications. I shake my head at this pricing. Apple has completely lost it.
I still have my iPhone 7 Plus and it’s working like a champ. I’ve no need to jump into the X with that stupid black brow. I was hoping Apple would have gotten rid of that by the second generation. Nope. Apple, what the hell is going on over at 1 Infinite Loop? Are you guys too busy building circular buildings instead of focusing on actually building new innovative products?
Apple Watch
Probably the most innovative thing that has come out of Apple for 2018 is the newest Apple Watch, with its somewhat larger display and a back that’s supposed to improve LTE service quality. That’s not saying much. Unfortunately, the larger size has the downside of actually making the watch even bigger. Do they think we really want to wear BIGGER watches? Though, a bigger watch may mean a slightly bigger battery and perhaps slightly longer run times. This is important for those of you who actually use the LTE feature. I don’t.
I was hoping for an actual round watch this time around. After all, Android has had these for years now. Where is Apple with a round watch? No idea, they keep focusing on these silly rectangular watches and adding stupid battery hungry technologies like LTE. You can’t really use a watch as a phone, so why bother with that? I guess someone finds the LTE part useful, but I don’t.
MacBook Pro
I’ll make this next 2018 intro short and sweet. It’s about friggin’ time Apple introduced the 32GB version of the MacBook Pro. Of course, the 2018 MacBook Pro also offers 6 core processors. That’s nice, but the 32GB of RAM is much more interesting. Though, by now these computers should be sporting 128GB of RAM, not a piddly 32.
Apple, where’s the touch screen on the MacBook Pro? Why the hell doesn’t this computer have a touch screen in 2018?
iPad 9.7″
Apple reintroduces this size yet again. This size existed several years ago in the Pro format (supported Apple Pencil) and was discontinued. Now they’re introducing it again as though it’s some new thing. The only thing that makes this ‘new’ iPad special is that it now supports the Apple Pencil. Every iPhad… er iPad should have had Apple Pencil support the year after the Pencil was launched. In fact, every touch surface that Apple now produces should support the Apple Pencil including the iPhone, iPod touch, iPad, Watch and the MacBook Pro. By limiting which products support the Pencil is entirely stupid. Apple, don’t you want to sell your products?
What Apple chooses to do with its product lineup is always questionable, but in reality nothing truly innovative has come out of Apple since the first gen Apple Watch and the Airpods. Everything else has been limited extensions of existing products including “The new 9.7-inch iPad”, which is effectively a reintroduction of the 9.7″ iPad Pro sans the edge connector for the Smart Keyboard.
Lateral Innovation
I don’t consider extending an existing product as true innovation. I consider it lateral innovation. Lateral innovation is defined as copying the design of an existing product and then adding small features that don’t significantly improve the design. True innovation means new products that have never before existed. Apple hasn’t launched a truly new product since the Apple Watch and that was in April 24, 2015. That was over 3 years ago. Apple hasn’t launched a truly new product in over 3 years!
Man, get with the program Apple. Your relevance is waning. If you, the reader, want to find pricing of any of the other (ahem) “new” products, mosey on over to Apple.com and take a look for yourselves. You might be surprised… and not for the better.
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Rant Time: Apple Music vs Twitter
I know I’ve been on a tirade with the number of rants recently, but here we are. I rant when there’s something to rant about. This time it’s about sharing Apple Music playlists on Twitter… and just how badly this feature is broken. Worse, just how Apple itself is broken. Let’s explore.
Twitter Cards
Twitter has a feature they call Twitter cards. It’s well documented and requires a number of meta tags to be present in an HTML page. When the page is shared via Twitter, Twitter goes looking at the HTML for its respective Twitter meta tags to generate a Twitter card.
A Twitter card comes in two sizes and looks something like this:
Small Twitter Card
Large Twitter Card
What determines the size of the Twitter card seems to be the size and ratio of the image. If the image is square in size (144×144 or larger), Twitter creates a small card as shown at the top. If the image ratio is not square and larger than 144×144, Twitter produces a large Twitter card. The difference between the cards is obvious:
- Small card has an image to the left and text to the right
- Large card has image above and text below
It’s up to the person sharing on Twitter to decide which size is most appropriate. Personally, I prefer the larger size because it allows for a much larger image.
Apple Music Playlist Sharing
Here’s where the RANT begins… hang onto your hat’s folks. Apple’s engineering team doesn’t get Twitter cards…. AT. ALL! Let me give an example of this. Here’s a playlist I shared on Twitter:
What’s wrong with this Twitter card? If you guessed the image is way too tiny, you’d win. Apple doesn’t understand the concept of producing a 144×144 image properly. Here’s the fundamental problem. In iTunes, my playlist image is uploaded with a 1200×1200 size image. This image is well large enough for any use on the net. Here’s how it looks in iTunes, albeit scaled somewhat small:
Note, iTunes retains the full image size, but scales the image as needed. If you look at the playlist on the web, it looks like this with a much larger scaled image:
As you can see, the image scales properly and still looks good even larger. Yes, even large enough to produce a 144×144 image on a Twitter card.
Here’s the Twitter card metadata on that Apple Music Preview page:
meta id="1" name="twitter:title" content="AstroWorld Pioneer by Klearnote" class="ember-view"
meta id="2" name="twitter:description" content="Playlist · 22 Songs" class="ember-view"
meta id="3" name="twitter:site" content="@appleMusic" class="ember-view">
meta id="4" name="twitter:domain" content="Apple Music" class="ember-view">
meta id="5" name="twitter:image"
content="https://is5-ssl.mzstatic.com/image/thumb/SG-S3-US-Std-Image-000001/v4/a2/c6/6f/a2c66fc6-a63b-f590-c6db-e41aebfc327c/image/600x600wp.png"
class="ember-view"
meta id="6" name="twitter:card" content="summary" class="ember-view"
You’ll notice that the text in red above is the piece that is relevant. Let’s look at that image now…
You’ll notice that the playlist image content is centered at 213×213 pixels in size centered in a light grey box that’s 600×600. Yes, that thick light grey border is part of the image. This is actually how the image is being produced by Apple on their servers. That would be okay if the image were scaled to the full 600×600 pixels. Unfortunately, it isn’t. Twitter will scale any image to its preferred size of 144×144 pixels for small Twitter cards. Here’s what a 144×144 image looks like when scaled by WordPress:
Small, but reasonably clear. Here’s Twitter’s crap scaled and unreadable version:
I have no idea what Twitter is using to scale its images, but it looks like absolute trash. The bigger problem isn’t that Twitter has scaled this image down, it’s that Apple has provided Twitter with such an already small and crap looking playlist image. Why have a 144×144 image if you’re only going to use 1/9th of the entire space? Apple, why wouldn’t you not want to use the entire 144×144 image space to make the image look like this:
That sized image would make the Twitter card look like this…
… instead of this absolute shit looking card…
How the Mighty Have Fallen
Apple used to be a well respected company who always prided itself on doing things correctly and producing high quality products. Today, they’re a shadow of their former selves. Producing products as crap as this only serves as a detriment to all of the other products they now offer. It’s clear, Apple Music is an afterthought and Apple seems to have only one engineer assigned to this software product… maybe none.
It’s also clear, Apple doesn’t respect the standards of anyone, not even themselves. I consider this absolute crap attention to detail. Seriously, who wants their images to be scaled to the point of being unreadable? No one!
Yet, when I called Apple Support to report this issue, I was told, “This is expected behavior”. Expected by whom? Who would ever expect an image to be scaled the point of nonrecognition? No one. If this is the level of software development effort we’re now seeing from Apple, then I don’t even want to think what corners are being cut on their hardware products.
What’s next? Apple watches catching on fire and exploding on people’s wrists? Phones taking out people’s ears? If I can no longer trust Apple to uphold the standards of high quality, then the mighty have truly fallen. There is no hope for Apple no matter how much crap they try to peddle.
Apple, Hear Me!
If you are serious about your business, then you need to be serious about all aspects including offering high quality products, services and features. This goes all the way to playlist sharing on Twitter. My experience with dealing with Apple in this matter was so amateur, including the way Apple Music itself is being handled, why should I continue to use your products? Give me a reason to pay you $99 for such shit service! Seriously, in addition to the above, I’m also finding what appear to be bootlegged music products on Apple Music and yet you’re pawning it off as official releases?
And as suggested by your representative, why should I contact Twitter for this issue? Twitter’s features work properly when provided with the correct information. As has been stated for years in software engineering, “Garbage In, Garbage Out”. It is you, Apple, who are providing Twitter with garbage information. It’s not a Twitter problem, it’s an Apple problem. Also, because this is an Apple engineering problem to solve, why should I contact Twitter on Apple’s behalf? I don’t work for you. You need to have YOUR engineering team contact Twitter and have them explain to you the errors of your ways.
This is just the tip of the iceberg here. There’s so much wrong at Apple, if you continue to entrust your family’s safety into Apple’s products, you may find one of your family members injured or dead. Apple, wake up and learn to take quality seriously.
The next time you are shopping for a computer or a watch device, you need to ask yourself, “Do I really trust Apple to provide safe choices for me or my family?”
Apple has now officially and truly reached the level of shit!
Broken Apple Image credit: The King of The Vikings via DeviantArt
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Random Thoughts - Randocity! 
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