Dumb Commercials Series: Uber Eats
Here’s yet another dumb commercial, but probably not for the reasons you might think. Let’s explore.
What’s wrong with this commercial?
The humor in this commercial stems from Simone’s, “Is that my leotard?” line. Let’s explore this line deeper.
This commercial is not only dumb, it’s disturbing. Here you have a white male wearing Simone Bile’s stolen leotard. Stealing someone’s leotard out of their locker is theft and could also be seen as a form of stalking. Clearly, this guy is trying to be just like Simone. A ‘clone’, if you will. That behavior, in and of itself, is disturbing. Combined with the stolen leotard, him attempting to recreate her routine and the fact that he copied Simone Biles’s Uber Eats order, that’s substantially “clone-ish” behavior. That behavior goes way beyond fan norms into stalker territory.
That Uber Eats decided to create a commercial that appears to depict a stalker showing up at Simone Biles’s practice session is quite disturbing. I’m not even sure how that entire behavior ties into Uber Eats. Is Uber Eats trying to say that it’s perfectly okay to exhibit this behavior towards a notable person?
Being a fan is one thing. Becoming a clone and stealing clothing from your idol crosses the line. That Uber Eats created a commercial that depicts this behavior simply to advertise their food delivery service is questionable. I don’t even see what one has to do with the other.
For the stalker reason alone, this is why this commercial is included in this series. It’s a bad commercial all around. It’s poorly conceived and written. It doesn’t have a point to make. It’s insensitive. However, it is professionally filmed. Regardless of hiring a professional commercial film company, there is really no point being made here that makes me want use Uber Eats to order food delivery. Just the opposite, in fact.
It Doesn’t Stop Here
There is a follow-on to the above commercial that proves that this guy is a stalker… Here, Simone’s, “I guess” line and brow-furrowing look proves that she’s not comfortable with this guy literally hanging around. He appears to have even stolen her leotard again.
Definitely an uncomfortable series of commercials. I’m not even sure why Simone would agree to being in these commercials considering her sexual abuse allegation with Olympics team doctor Larry Nassar.
And then there’s this one…
Rating: 2 out of 5 (depicts stalker behavior in an accepting way)
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Dumb Commercials Series: Eargo
With this newest series, I will discuss the stupidity of various commercials and call out exactly why they are so stupid, even though it is the stupidity that also makes them somewhat humorous. I will also call out well written and clever commercials. Let’s explore.
This commercial has been recently playing heavily on some networks. I’ve seen it a LOT. Every time I see it, I also think how stupid it is.
American Pie
The commercial resorts to low-brow college humor to get its point across with oddly embarrassing results. The thing is, these two young people cannot possibly be this stupid!
First, why the hell would any couple begin talking about sex in such a blatant way right under their parent’s noses? The answer is, they wouldn’t. Without this, the commercial wouldn’t be nearly as funny. Unfortunately, the writers of this commercial thought that they needed to use this low-brow embarrassment as the basis for humor. There are many ways of crafting humor without resorting to such low-brow schadenfreude means to do it.
Second, who is the person with hearing problems in this commercial? Clearly, it isn’t the father.
To Whom Does This Apply?
The question regarding this commercial’s setup underscores yet another problem. Clearly, the father is wearing Eargo buds. However, her boyfriend/fiance/husband isn’t. If her boyfriend/fiance/husband at that age can’t hear her whispering the word ‘condom’, but her father can mere feet away, then her boyfriend desperately needs an ear exam. She would already know this. Also, if he can’t hear in a relatively quiet environment like that, he really does need a hearing exam. She would also compensate by knowing this fact about him.
In compensation for knowing her boyfriend/fiance/husband can’t hear well, why is she standing feet away trying to whisper-yell at him? It’s like she wants her parents to overhear how well her sex life is going. You’d think she’d walk around that counter, walk directly up to her boyfriend/fiance/husband and whisper it in his ear…. specifically knowing he can’t hear her. Better, wait until they are in the bedroom with the door closed. What’s the all fire hurry to know if he brought condoms right at that very moment? Was she planning on asking Dad for a few if boyfriend/fiance/husband didn’t have them? Ewww…
Unfortunately, this commercial doesn’t end properly by cutting back to the scene with her boyfriend/fiance/husband now wearing a set of Eargo with her whispering again, thus allowing him to hear every word. You know, to prove that Eargo’s technology actually solves that embarrassing problem.
The writers of this commercial lost their way even though it is professionally filmed. The only reason it gets more one more star than it should is solely because it is professionally filmed.
Rating: 3 out 5 (could have been a whole lot more funny and effective)
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