Random Thoughts – Randocity!

Rant Time: Twitter vs. Tucker Carlson

Posted in botch, business, disinformation by commorancy on May 12, 2023

pinocchioTucker Carlson, the former derisive, divisive and dishonest Fox News host and puppet for right wing extremists, is now seeking to set up shop on Twitter with Elon Musk’s blessing. Let’s explore.

Twitter’s Demise

Elon Musk paid $44 billion for Twitter! That’s a substantial number. While shareholders and the former Twitter board got to laugh all the way to the bank, Twitter users and the Twitter platform itself got the shaft.

There was (and still is) so much wrong with this deal, I don’t really even know where to begin. Suffice it to say that Elon Musk, a self-professed so-called slightly right-leaning independent (according to his own words), is now running Twitter. However, just today, May 12th, 2023 and after this article was published, Musk announces a new CEO in Linda Yaccarino, a former advertising executive with NBC Universal (more about this at the bottom of the article). Unfortunately, what Musk is doing with Twitter does not at all jibe with this own professed political leanings. In fact, Musk has ultimately made Twitter a completely safe haven for right wing extremists, letting them run roughshod all over everyone on the Twitter platform.

While Jack Dorsey’s team tended to kick any and all extremists (of any persuasion) to the curb by suspending and banning them, Musk has fully welcomed each and every one of them back with arms open wide. That doesn’t say slightly right-leaning behavior. It is most definitely not an example of someone who is an Independent. That behavior shows Musk to be has hard right leaning as just about any other right wing extremist MAGA Republican, I’m looking at you Marjorie Taylor Greene.

It doesn’t end with politics, though. Musk ousted massive numbers of Twitter staffers, leaving only a very small skeleton crew to actually keep Twitter alive. There’s definitely not enough staffers to keep up with abuse complaints or kicking extremists off, let alone properly manage Twitter Blue. With as few staffers as are left, I’m surprised Twitter is even online and working.

Twitter Blue

That tiny infamous Blue Check mark bluecheck next to someone’s name formerly meant that that person is who they say they are. Musk’s move to the $8/mo plan lets anyone buy a bluecheck without any verification. This means that the formerly trustworthy check mark today means absolutely nothing, other than someone is forking over $8/mo to Twitter. The bluecheck no longer states anything about trustworthiness. In fact, that bluecheck mark is now more likely to mean the person isn’t actually who they say they are.

Twitter Blue under Musk has done almost everything to dissolve Twitter’s trust. Under Dorsey, trust was everything. Under Musk, trust means absolutely nothing. Why?

Twitter’s Insolvency is Looming

Musk has already predicted that a bankruptcy is still likely with Twitter. With that looming bankruptcy, Musk is trying anything and everything to make money in any way possible. From that $8/mo check mark to the now $42,000 a month fee for API access. For every money making opportunity that Musk attempts to dream up, each “idea” (ahem) results in ever more people and businesses abandoning the Twitter platform. For example, WordPress has dropped Twitter from its social media sharing connectors due to this price hike. What business in their right mind would pay Twitter $42,000 a month to access Twitter’s API? When it was free, sure. At that kind of money? No way, Elon!

It is then no surprise that as rats continue to leave that sinking ship, insolvency for Twitter looms hard on its horizon. One thing is certain, $8/mo can’t sustain Twitter after Musk literally saddled Twitter with billions in debt. Worse, how many businesses are likely to fork over $42k a month for an API? Very few. Exactly how many billions in debt is Twitter? Possibly as much as $30 billion, perhaps more. A company that relies almost 100% on ad revenue for income can’t possibly pay down $30 billion… pretty much ever. Twitter Blue and API fees won’t work. Twitter’s days are most definitely numbered.

Desperation Level: High

All of the above is the exact pretext needed to understand how and why Tucker Carlson can take advantage of Twitter’s and Musk’s desperation. Musk is desperately wanting Twitter to survive. Unfortunately, Musk can’t afford to continue to throw infinite money at this albatross indefinitely. Enter, Carlson.

Carlson is now dangling a huge carrot in front of Elon Musk, a carrot that Musk seems unable to avoid chasing. I’ll give Tucker Carlson one thing here. He’s definitely a master manipulator. If he can manipulate Musk into endorsing a new Tucker Carlson show, that’s tantamount to a partnership with Twitter. Talk about kicking someone when they’re down.

Because Musk is now so incredibly vulnerable AND desperate to have Twitter make money in any way possible, Musk is seriously considering bringing one of the foulest, lying, distasteful, sack of 💩 entertainment hosts to his own platform. It would be one thing if Tucker Carlson had worked for the Onion. At least you’d know that Carlson’s rhetoric was supposed to be funny and satirical. Unfortunately, Carlson’s crap is just that, absolute crap. He lies incessantly, yet claims it all in the name of truth. Perhaps Carlson lies even more than Donald Trump? 🤷‍♂️ I know that that would be difficult, but Tucker Carlson is definitely giving Donald Trump a run for his money when it comes to spewing lies.

Yet, here we are. Elon Musk is seriously contemplating allowing this sack of 💩 entertainment host to continue his old Fox News show, now right on Twitter. Let’s just hope that Fox News sues the 💩 out of Tucker Carlson over breach of contract and prevents that.

Let’s be perfectly clear. Tucker Carlson is about as far right wing of a MAGA extremist as an entertainment host can get. By Musk endorsing and allowing such a right wing extremist onto Twitter, which further allows Carlson to continue his pro-Russian propaganda along side his insane MAGA rhetoric, this gives this man a voice who absolutely 100% DOES NOT deserve it. Disinformation never deserves a platform. Tucker Carlson wholly embodies disinformation. He didn’t deserve having this voice on Fox News and he most certainly doesn’t deserve to have it on Twitter now.

Sullying Twitter

Twitter, the once shining star of reasonably high quality trusted social media has, as of Tucker Carlson’s first show, devolved into a 100% right wing MAGA extremist pro-Russian propaganda platform. All that’s left is to get Donald Trump back over there to spout his lies.

It’s surprising to me that Twitter has any users at all at this point, other than MAGA Republican extremists. Twitter wasn’t even supposed to be a political platform, yet Twitter has now become a 100% political shit pit. You can’t even be on the platform without MAGA Republican extremist bullshit appearing in your stream nearly every other tweet. You can’t even block that bullshit. You are forced to see it whether you want it or not.

Let’s hope that BlueSky Social, Jack Dorsey’s burgeoning social app (currently in Beta testing), will take over where Musk’s Twitter has now completely failed. Let’s hope that BlueSky Social can also manage to put all of this political bullshit back into its proper place, like Twitter formerly did before Musk’s meddling.

Right Wing Extremism

Some readers might be thinking that I’m only calling out right wing extremism here. I’m not. Left wing extremism is just as major of a concern on social media. Both extremist viewpoints need to be tempered and tamped down. Extremist viewpoints need to be kicked to the curb on EVERY SINGLE social media platform. These extremist viewpoints tend to bring out the problem children and cause problems for everyone, everywhere.

So then you may be asking, “What about the 1st Amendment — Free Speech?” What about it? These platforms are privately owned by non-governmental entities. Free speech doesn’t apply to corporations. Free speech provisions of the U.S. Constitution only apply to the government, government workers and government operated entities. What does apply to these privately owned corporations and applications is the Terms and Conditions and Acceptable Use Policies. If you breach these agreements that you agreed to when you signed up, you are banned. That’s the end of it.

If you want to practice extremism in any form, do it somewhere else. I, and many others, certainly don’t want to see your lies, propaganda and conspiracy theories. This applies to ANYONE in any capacity, whether a government worker, a congressional representative, a celebrity or a nobody. You breach the agreement, you get banned.

Let’s hope that BlueSky Social takes a hard line on this because if they don’t, BlueSky will devolve into the same problem that Twitter has right now, save the huge monetary debt from Musk. Social media needs to remain open and accessible to all, not just those with extreme political leanings. If you want to rant political, go find a site devoted to politics. I don’t want to hear it on social media.

Tucker’s Show

Once Tucker launches his new show on Twitter, that’s ultimately the end of Twitter. It firmly also says that Musk and Twitter are both now in business as pawns for right wing MAGA pro-Russian extremism. Of course, Musk doesn’t care. He just wants money and he hopes that the 3 million viewers that Carlson had regularly on his Fox News program will appear and draw people to Twitter. Yeah, that’s not going to happen.

Even if Carlson does manage to draw some of his former Fox News viewers in, advertisers don’t want to be associated with right or left wing extremists. This likely means that Twitter’s remaining advertisers will dry up. Whatever revenue that Twitter is now seeing from its advertisers will likely evaporate after Carlson begins his stupidity. That’s fine, though. Let Musk and Carlson waddle in each other’s filth. If these two want to perpetuate and perpetrate that kind of right wing extremism on whatever Twitter users remain, I say go for it. I just won’t be there to see it and neither will many others. You can’t sell stuff when no one is watching.

However, I’m all for allowing Musk to let Tucker Carlson hammer in the remaining nails on Twitter’s coffin. This is the most likely outcome. If Fox News, the bane organization to nearly every other organization attempting to offer legitimate news, is unwilling to keep Carlson employed, then it must be really bad. Putting Carlson back in front of a camera to spout ever more lies on Twitter… yeah, that’s likely to see Musk head to bankruptcy court even faster.

Linda Yaccarino as CEO?

This news was dropped by Elon Musk today, May 12, 2023 after this article was published. Let’s talk a bit about this questionable move by Musk. One thing that’s absolutely certain is that Musk is a highly controlling micro-manager. It’s guaranteed that Ms. Yaccarino and Twitter will be 100% remotely micromanaged. Meaning, Ms. Yaccarino won’t be free to do whatever she wants as CEO. Musk will remain in firm control over Twitter through Ms. Yaccarino as his puppet. It was clear in this choice that Musk was looking for a puppet and a puppet is exactly what he got.

How exactly a person who headed up NBC Universal’s advertising department can leapfrog into a CEO position is beyond me. I understand why he hired her, though. Her job will be to bring advertising revenue back to Twitter. She likely claimed in her interview to have many, many contacts in her Rolodex to accomplish this. In reality, Ms. Yaccarino will most likely fail at this task solely because of Twitter’s current trajectory… to become an extremist right wing playground.  It is highly unlikely Twitter can recover from this trajectory. Musk may not even want it to recover. Yet, for advertisers, they don’t want to have their products placed next to talk of death threats, insurrection, lies, alleged vote rigging, conspiracy theories and disinformation.

No matter how much Yaccarino wants advertisers to embrace right wing extremism, there is absolutely no way Twitter will gain back advertising revenue by allowing right wing extremists to become the sole reason for Twitter’s existence. Advertisers want calm, mostly peaceful, neutral places to see their advertising work. They don’t want their products to appear to endorse political rhetoric, propaganda and violence. Prediction: Yaccarino will fail as CEO. Twitter is ticking down to bankruptcy anyway. It’s surprising ANY executive would jump on board with that clock ticking down. Ms. Yaccarino is most certainly not a turnaround specialist, which is exactly what Twitter needs right now. An advertising executive cannot possibly turn Twitter around.

Even the best professional turnaround specialist likely could not turn Twitter around, of which Twitter is now drowning with billions in debt. What hope does a former advertising executive turned CEO have to turn around Twitter? None. Musk simply needs the appearance of stepping away from Twitter so that he doesn’t lose Tesla and SpaceX both. In reality, she’s likely CEO in name only and will remain firmly a puppet for Musk. She’ll be tasked to build advertising revenue, exactly what she was doing at NBC Universal. Musk will call the CEO shots and she will implement them as he prescribes. Effectively, this makes Musk an unnamed co-CEO.

This arrangement doesn’t mean good things for Twitter, however. Twitter is still on course to self-implode probably within 6-12 months. There’s almost zero chance that Twitter can pay down around 30 billion in debt in any timely fashion with or without Musk at the helm, and most definitely not with Ms. Yaccarino at the helm.

Twitter is Dead

Musk, do whatever you want. If you think Carlson and now Yaccarino will be the saviors of Twitter, we’ll have to agree to disagree on that. Musk, it seems you like learning lessons the hard way. And with that Elon Musk, don’t let the door hit you on the way out.

Buh-Bye Twitter! finger-512

↩︎

%d bloggers like this: